February 2024


Spend Data:
February 2023 – $57.2M February 2024 – $60.9M (6.6% Increase)

Visitor Spend:
February 2023 – $15.8M
February 2024 – $17.2M (9.2% increase)
Source: Spendmapp by Geografia

Accommodation Data:
Below are the top line metrics for accommodation. Collected through major OTA booking platforms, this data allows us to compare how the region is performing year on year.

Occupancy Data YOY:
February 2023 – 37%
February 2024 – 52%

How does the Mudgee Region occupancy compare to similar destinations?
Hunter Valley – 26%
Southern Highlands – 34%
Orange – 48%
Mudgee Region – 52%
Margaret River – 57%

Accommodation Capacity Data
February 2019 – total capacity of 2,424 beds from 451 unique listings.
February 2023 – total capacity of 3,910 beds from 701 unique listings.
February 2024 – total capacity of 4,069 beds from 723 unique listings.

MRT Digital Traffic
February 2024 Web traffic 21,700 which is a 22% increase on February 2023
February 2024 Social media reach 614,117 which is a 79% increase on February 2023.

January 2024


Spend Data:

According to Spendmapp data by Geografia, January 2024 total spend across the Mudgee Region was $63.4M. This is an increase of 1.3% from $62.6M in January 2023. Visitor Spend in January 2024 was $19.4M which is an increase of 3.2% from $18.8M in January 2023.

Accommodation Data:

Below are the top line metrics for accommodation for January. Collected through major OTA booking platforms, this data allows us to compare how the region is performing year on year. We have provided the 2019 vs 2024 comparisons, removing the unusual booking patterns and levels experienced during COVID years.

Occupancy Data YOY:

According to Localis data, the filled capacity for January 2024 across the region was at 64%. This is a 19% increase from January 2023, which was reported at 45%.

  • January 2019: 59% vs January 2024 64%
  • Average Length of Stay: January 2019 2.6 nights vs January 2024 4.0 nights
  • Average booking window: January 2019 16.2 days vs January 2024 37.5 days

How does the Mudgee Region occupancy in January compare to similar destinations?

  • Hunter Valley 39% occupancy
  • Southern Highlands (Wingecarribee Shire) 45% occupancy
  • Orange 61% occupancy
  • Mudgee Region 64% occupancy
  • Margaret River 75% occupancy

Accommodation Capacity Data

We will update this data as it becomes available, which is usually after the 17th of the following month.

Based on data collected through the major OTA booking platforms the accommodation capacity in the Mudgee Region has increased by 68.8% from 2019 to 2024.

  • January 2019 – total capacity of 2,391 pillows from 442 unique listings.
  • January 2024 – total capacity of 4,036 pillows from 727 unique listings.

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